Pimcore vs Inriver – Infographic

Marketing Mobile-first eCommerce

6 ways to use geolocation data to fuel your marketing strategy

Geolocation data has become an indispensable tool for strategic marketing campaigns. Recent studies show that over 90% of marketers agree that location-based...

Irina Weber

11/04/2024

5 minutes read

Marketing Artificial Intelligence

Is hyper-personalization in eCommerce still a thing in 2024?

Customer expectations in eCommerce keep rising every day. Visitors that used to accept subpar experiences because they knew no better, now simply go elsewhere...

Michał Pękala

08/03/2024

11 minutes read

Customers Technology

Top petrol loyalty trends to drive the industry through difficult times

The global petrol industry is changing. Currently, over 140 countries are committed to reaching net-zero carbon emissions by 2050, and the share of electric...

Michał Pękala

29/02/2024

9 minutes read